IRGM VIDEO: BIG SEAN - 10 2 10

Big Sean just released a video for "10 2 10," a standout song off his sophomore album, Hall Of Fame. The video finds Sean on an island by himself, a loudspeaker in his hands. He is practically screaming for most of the song, which makes the inclusion of the loudspeaker fitting.
The song is gritty and ominous, and Sean raps about the pressure that comes from having money and fame and depressed situation of his hometown city, Detroit. The song's hook comes from the grind of constantly working around the clock, from "From 10 to 10, then 10 again." "10 2 10" was produced by No I.D., with additional production from Travi$ Scott and Key Wane.